AELLA pop-up, MAC and other Boulevard news

| March 2, 2017 | 0 Comments

AELLA is one of the fashionable new shops cropping up on the boulevard. A “pop-up” store, it will be around until the end of April.

Larchmont Blvd. is getting more fashionable by the day as several new brick-and-mortar shops are readying for their grand openings.

Trina Turk and Mr. Turk are aiming to open mid-March at 212 / 214 N. Larchmont Blvd.

“It all depends on our contractor and materials arriving on time, so that’s a target, not a firm date,” says Trina Turk.

The 2,000 square-foot store is designed by Los Angeles-based Bestor Architecture, in spaces formerly occupied by Hans Custom Optik and Pickett Fences (which both moved elsewhere on the Boulevard).

Next door, MAC Cosmetics is prepping for a May 12 opening in the former Crumbs Bakery space at 216 N. Larchmont. “One of our next M·A·C locations will indeed be Larchmont. We’re very excited to be opening here,” said James Tuffin, director of global communications for MAC.

Los Angeles-based womens-wear brand, AELLA, designs clothes for women who are going places — in life, in work or around the globe, says owner Eunice Cho.

She offers her made-in-Los Angeles tailored essentials at a new pop-up at 128 1/2 N. Larchmont Blvd. until the end of April.

The pop-up store had a brief stint across the Boulevard during the 2015 holiday season. “We loved being in this neighborhood,” said Cho.

What started with a comfortable, stylish pair of black pants has grown to form a full wardrobe. “Everything we make is really comfortable, machine-washable and great for wearing every day, everywhere.”

Cho started the ready-to-wear, yoga-comfort brand after having trouble finding pants when she switched from a job in fashion to interviewing for business school. She founded AELLA in 2014 as she was graduating from UCLA Anderson School of Business.

The online brand recently partnered with Bloomingdale’s for special engagements.

And so what are the pants that started it all?

The ankle skinny pant, “what we call our magic pants,” says Eunice. “Super stretchy” patented material from Italy… sewn here in Los Angeles. They retail for $198. Visit

Several other stores are also expected to open this spring.

Another comeback is Jamba Juice, which closed its longtime spot on the Boulevard months ago. It is readying its new location at 122 N. Larchmont Blvd. And, a hiring notice is posted on the door.

Jenis Scoop Shop is building out the former Z Pizza space at 123 N. Larchmont Blvd.

Mr. Holmes Bakehouse is to open in the former Village footwear space, 248 N. Larchmont Blvd.

Groundwork Coffee is moving in at 150 N. Larchmont, the original Sam’s Bagels, in the spring.

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Category: Real Estate

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